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BusinessWeek -- The Cutting Edge
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Listen to the latest in the digital media revolution, from blogs and podcasts to open-source journalism on Wikis.
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Show Mass
Dina Kaplan, co-founder of Blip.tv, talks about how the video service works with independent video producers to gain audiences and advertisers
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Spreading the Community
BW Internet Editor Heather Green talks to Eric Alterman, the founder and chairman of KickApps, who explains how the startup helps major media companies and indie bloggers alike create communities around their work
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Podmoney
BW Internet Editor Heather Green talks to Jeff Marshall, senior vice-president and IP managing director at media agency Starcom USA, about the role that podcasts can play in clients' advertising campaigns
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Muggle Fame
Andrew Sims, one of the seven young cofounders behind MuggleCast, talks about how the popular Harry Potter podcast got started, why it has taken off, and what the crew plans to do after the last Potter book comes out this summer
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Life Lessons
Susan Bratton, the co-founder of Personal Life Media, describes the new network of 15 blogs and podcasts she launched to delve into the issues of relationships, life coaching, ecology, new music, and ethical sales and business practices
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Feed Mania
Dick Costolo, CEO and co-founder of FeedBurner, which manages RSS feeds and advertising for bloggers, podcasters, and Web site publishers, explains how the company is expanding the kinds of things it tracks to include widgets and distributed ads
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Podcast Metrics
Mark McCrery, CEO and founder of podcasting ad network Podtrac, talks about measurement, selling ads, and signing up podcasters
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PodAds
Jonathan Cobb, the CEO and founder of Kiptronic, talks about how the company's measurement and ad insertion technology works and how the company is working this year to build up its team to work with advertisers
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Podmedia
John Furrier, the founder and CEO of PodTech, talks about building a new kind of media company based on blogs and video and audio podcasting
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Pod Search
Alex Laats, the president of PodZinger, an audio and video search engine and online ad network, talks about what it takes to make money on media search and how the market is developing for podcasts
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