| Search Engine Marketing |
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Imagine a scenario: Someone is searching for [your service] online. They type in a keyword or phrase, press “enter” and suddenly your web site appears in the search results. For most companies this isn’t reality. The fact is that effective Search Engine Optimization (SEO) is critical to obtaining a higher search ranking for your website. A high ranking in leading search engines means more traffic – traffic you don’t have to pay for. But it’s also time consuming and requires a variety of approaches. Despite what the experts tell you there is no quick fix. But there is a solution – call Everett HR and allow us to manage your SEO efforts. We’ll spend the time upfront to understand your site, your competitors, your metrics and your opportunities. Once we’ve agreed on a plan of action we’ll get to work generating results – results we guarantee. Link Building& Directory Submission Link building is a process by which you build the number of websites which refer of link-back to your site. Links from quality websites can dramatically improve your site’s search engine ranking while too many links from the wrong sites can hurt it. So how do you know which are which and even how to get linked? For starters you could call Everett HR. Pay-Per-Click Advertising Pay-Per-click ad campaigns are a great way to supplement your other search engine marketing efforts. You’re probably familiar with PPAC ads – those small text ads that appear on the right hand side of the search results on Google. Most search engine offer PPC campaigns and we can help build and manage yours. We can help develop and manage your PPC campaign including keyword analysis, ongoing optimization and reporting. After an initial program deployment we can even manage ongoing campaigns that guarantee our results – if we don’t generate traffic for your site, you don’t have to pay us. Keyword Analysis Determining which words and phrases are getting searched, how much competition exists for each key word, which key words your competitors are using and where your best opportunities are hiding – these are just a few of the topics we’ll cover in a keyword analysis. As a matter of fact, a thorough keyword analysis is a standard part of all of our search engine marketing efforts but you don’t have to contract for an entire campaign to get one. Contact us today to learn more about our search engine marketing services. |